40 years of the British Council in China

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On Jan 24 2019

To celebrate 40 Years in China, The British Council needed our help creating a key visual that could be applied across a broad range of applications, media and products. It needed to be unique, adaptable and the cornerstone of an entire campaign identity.

The designs have been used across a range of collateral, from PowerPoint presentations to T-shirts and even a limited edition Twinings tea!

For a flavour of the brand identity, take a look at the video below.